10/9/14 11:48 PM

The coating you posit is gold hued but not needed. Matte Ti is grey with a hint of pink/purple. I would carry a matte Ti phone but not a gold hued one. I would not like the stigma.

10/10/14 5:24 AM

So what's so great about a tough skin since it doesn't provide protection?

You did provide a good arguement on what it would protect. But since you don't consider protection is the benefit, the point is moot.

10/10/14 6:54 AM

whenever i see Ti-ni coated drill-bits for instance, they're always gold. maybe its just a marketing thing.

google-fu -- looks like gold color is inherent for Ti-N.

<img src="http://www.titaniumexposed.com/images/titanium-nitride-coating.jpg">

however, they could use a DLC (diamond like carbon) coating instead, which i've seen in black and has the benefit of being carbon-based which everyone knows is better than titanium! and honestly, DLC if applied onto a base material thats not so soft, would provide <b>significant scratch protection</b> that is so valued by many.

<img src="http://www.sts-group.it/img/rivestimenti/dlc2-big.jpg">

10/10/14 10:40 PM

http://youtu.be/DabKGF9UiIg